Author Archives Peter

“Legitimate Interest” to the rescue   The General Data Protection Regulation creeps ever closer and still the confusion continues. I’ve read a number of articles and blogs which basically just copy the “12 steps to take now” released by ICO in 2017 and a variation of the phrase “whatever your business you need to start […]

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Well I’ve been trawling through a morass of information from different sources and it’s all starting to look more and more meaningless the harder I stare at it. Like saying or writing the same word over and over again until it loses all shape and meaning and looks, well, really very weird indeed (hinge, hinge, […]

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“Cycles, cycles: life runs in cycles. New is old. No, I’m not no psycho” So said Chuck D in “Timebomb” on the first Public Enemy album. I’ve recited that from memory.  I used to be able to recite that whole album from memory because I’d heard it so many times and pored over the words […]

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Whenever opinions are canvassed for such questions there’ll inevitably be sparkling, shiny imagery employed where new technologies dazzle and the buildings of the future are smart and amazingly clean. There’s something missing from such visions of times to come – people. Messy, untidy, awkward, contrary people. When it came to Direct Marketing there were those […]

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Good question, rhetorical, hypothetical person! Why indeed when you’ve (hypothetically) done your own mailings in-house taking a few staff from different offices, hand-stuffing a few thousand envelopes over a few days, printing letters on your own printer, then putting them through your franking machine. Well time and time again we’ve done such jobs for all […]

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Well this is very much dependant upon what you’re posting and how many but, leaving that to one side for the moment, let’s start at the beginning: who you’re mailing to. Databases can resemble an out of control garden sometimes: things in the wrong place, a lack of structure, and, sadly, the deceased still in […]

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Here’s a little article that appeared in a recent issue of “in-cumbria”……  Mailing house targets new business close to home New look: CMS director Peter Hilton with Cumbria Mailing Services staff in front of the new signage Friday, January 13, 2017 at 1:21PM CUMBRIA Mailing Services, the county ’s largest mailing house, has unveiled a […]

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